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Monday, October 5, 2009

Apple iPhone 3GS ad: "Travel"

Apple has come out with the commercial ad for their iPhone 3GS called travel. The iPhone 3GS which will launch applications and run software faster than the previous model, as well as take advantage of faster cellular networks.

The commercial ad came out in August 2009 to our TV sets. Throughout the commercial it has someone with iPhone and showing the new applications and how fast they run by switching to one application to the other. However if I was watching this commercial I would not have stayed watching the whole commerical.
I personally do not like how the commercial compared to the other commercial ads for iPod touch and iPod Nano. They did a good job getting message across but they should have made the commercial more "eye catching" like they had with their other products. They could have added faster music, as the talking made the commercial boring and long in my opinion.

Here is the commercial ad of the apple iPhone 3GS ad:




Apple iPod Nano Ad: Capture Us

Apple are now coming out with their new Nano the 5th generation, which now has new build in camera. Apple has already posted its new TV commercial ad for the new Nano called "Capture us."

The fifth-gen iPod Nano is almost impossibly slim, but somehow the wizards at Apple managed to pack in a video camera which the newest feature to the Nano. As past generations it was just playing music and displaying pictures.

In the iPod Nano 5th generation's commercial ad its main focus is highlighting its new video camera, showing a specific colored Nano being used to record video of a dancer wearing same colored clothes as the Nano. This formula will continue throughout the commercial. Also in the background, the ad features the song “Bourgeois Shangri-La” by Miss Li.

Overall this is great commercial from Apple as it catches the viewers attention with the eye catching colours of the different Nanos, the catchy music, the dancers and also how each iPod Nano colour clip is no longer than 5 seconds. As result keeping our attention on high, not making it boring for the viewer and also making it "cool" for the young adults for them to purchase the Nano.

Here is the commercial ad:

Sunday, October 4, 2009

New iPod Touch Ad (3rd Generation)

The iPod Touch is the new famous portable media player out there today from Apple. Now Aplle are coming out with the 3rd generation of iPod Touch. With the touch, Apple's focus remains firmly on music, and, more so than ever, portable gaming. Apple is calling new generation "Next level of fun" with teenagers to adults can you use it every application for any certain individual. There's no built-in video camera, as had been rumored, which is a bit of a shock to everyone as new nano has one built in.

This AD for 3rd generation iPod touch showing a succession of hands playing various games on the device, while the song "She's Got Me Dancing" by Tommy Sparks plays in the background. It very catching and great commercial Ad from apple.

Here is a clip of the commercial:



Specs:
  • Price as Tested: $299.00 Direct
  • Player Type: Flash MP3 Player
  • Radio: No
  • Recording, Voice: Optional
  • Recording, Line In: No
  • Video Recording: No
  • Music Playback Formats: AAC, AIFF, Apple Lossless, Audible, MP3, WAV, Protected AAC
  • Photo formats: BMP, JPEG, TIFF, GIF
  • Video Formats: MPEG4
  • Screen Resolution: 480 x 320 pixels
  • Screen Size: 3.5 inches
  • Storage Capacity: 32 GB
  • Dimensions: 4.3 x 2.4 x 0.33 inches
  • Weight: 4.05 oz